Cookie Policy
Effective Date: July 1, 2026
Last Updated: June 30, 2026
This Cookie Policy explains how Premier Alaska Tours Inc. (“we,” “us,” or “our”) uses cookies and similar technologies on premieralaskatours.com (the “Site”). It should be read together with our Privacy Policy.
1. What Are Cookies?
Cookies are small text files placed on your device when you visit a website. They allow the site to recognize your device, remember preferences, and collect information about how you use the site.
We also use similar technologies including:
– **Pixel tags / web beacons** — tiny images that track interactions and email opens
– **Local storage / session storage** — browser-based storage for preferences and session data
– **Software development kits (SDKs)** — code embedded in apps or pages that collect device information
– **Fingerprinting techniques** — combining device characteristics to identify visitors
For simplicity, this policy refers to all of these as “cookies.”
2. Categories of Cookies We Use
We classify cookies into the following categories. You can control non-essential categories through our Consent Banner.
2.1 Strictly Necessary (Always Active)
These cookies are essential for the Site to function. They cannot be disabled. They support security, network management, accessibility, and core features like login sessions and form submission.
2.2 Functional
These cookies remember your preferences and enhance your experience, such as language, region, recently viewed items, and login state.
2.3 Analytics / Performance
These cookies help us understand how visitors use the Site so we can improve it. They collect aggregated, often anonymized data about page views, time on site, traffic sources, and errors.
2.4 Marketing / Advertising
These cookies are used to deliver relevant ads, measure ad campaign performance, and build profiles of your interests across sites. Under California law, use of these cookies may constitute “sharing” of personal information.
2.5 Session Recording / AI Assistants
These tools record user interactions (mouse movement, clicks, scrolls) or power chat and AI assistants for support and product improvement. They are disabled by default and only activate with explicit consent.
3. Cookies in Use
Below is a non-exhaustive list of cookies on the Site. The exact list may vary; for the most current inventory, see our [Cookie Preferences] center.
| Cookie Name | Provider | Category | Purpose | Duration |
| `cookie_consent` | Complianz | Strictly Necessary | Store your consent preferences | 12 months |
| `_ga`, `_ga_*` | Google Analytics | Analytics | Distinguish unique visitors | 24 months |
| `_gid` | Google Analytics | Analytics | Distinguish unique visitors | 24 hours |
| `_fbp` | Meta (Facebook) | Marketing | Track conversions for ads | 90 days |
| `IDE`, `DSID` | Google Ads | Marketing | Retargeting and ad measurement | 13 months |
| `li_sugr` | LinkedIn | Marketing | Browser identification for ads | 90 days |
| `_hjSession*` | Hotjar | Session Recording | Record user interactions | 30 minutes |
| `intercom-*` | Intercom | Functional | Chat widget functionality | 9 months |
*Replace this table with actual cookies after your CMP completes its first scan. Termly, Cookiebot, and Osano auto-populate this.*
4. Third Parties That Set Cookies
Some cookies are set by third parties when their tools are loaded on our Site. We do not control these cookies. Review their privacy policies:
– **Google Analytics / Google Ads** — [policies.google.com](https://policies.google.com/privacy)
– **Meta (Facebook) Pixel** — [facebook.com/privacy](https://www.facebook.com/privacy/policy)
– **LinkedIn Insight Tag** — [linkedin.com/legal/privacy-policy](https://www.linkedin.com/legal/privacy-policy)
– **Hotjar** — [hotjar.com/legal/policies/privacy](https://www.hotjar.com/legal/policies/privacy/)
– **Intercom** — [intercom.com/legal/privacy](https://www.intercom.com/legal/privacy)
5. How to Manage Cookies
5.1 Our Cookie Preferences Center
Click **”Cookie Preferences”** in the Site footer to update your consent anytime. You can accept all, reject all non-essential, or toggle individual categories.
5.2 Browser Settings
Most browsers let you block or delete cookies. Note that blocking strictly necessary cookies may break Site functionality.
– [Chrome](https://support.google.com/chrome/answer/95647)
– [Firefox](https://support.mozilla.org/kb/cookies-information-websites-store-on-your-computer)
– [Safari](https://support.apple.com/guide/safari/manage-cookies-sfri11471/mac)
– [Edge](https://support.microsoft.com/microsoft-edge/delete-cookies-in-microsoft-edge)
5.3 Global Privacy Control (GPC)
We honor GPC signals from your browser as a valid opt-out request for sale/sharing of personal information.
5.4 Industry Opt-Outs
– **Network Advertising Initiative:** [optout.networkadvertising.org](https://optout.networkadvertising.org/)
– **Digital Advertising Alliance:** [optout.aboutads.info](https://optout.aboutads.info/)
– **European Interactive Digital Advertising Alliance:** [youronlinechoices.eu](https://www.youronlinechoices.eu/)
6. Consent
Where required by law (e.g., GDPR, ePrivacy Directive), we obtain your consent before placing non-essential cookies. Strictly necessary cookies do not require consent.
Your consent is recorded, dated, and stored. We will re-request consent every 12 months or when cookie usage materially changes.
7. Changes to This Cookie Policy
We may update this Cookie Policy as our practices or applicable law change. Material changes will be communicated by updating the banner and the “Last Updated” date.
8. Contact Us
Questions about cookies or this policy:
Premier Alaska Tours Inc.
1900 Premier Court, Anchorage, AK 99502
Email:Â info@touralaska.net
Phone:Â 907-279-0001